The most searched-for location by users worldwide was not a historical monument or a natural wonder, but an iconic cultural building in the capital. According to the Argentine News Agency, the El Ateneo Grand Splendid bookstore in Buenos Aires ranked among the most searched-for bookstores on Google Maps globally. El Ateneo in the Top 5 World Ranking. The former theater, converted into a bookstore, featured in the ranking alongside other internationally renowned institutions. El Ateneo placed in the Top 5, sharing the list with Livraria Lello (Portugal) and the classic Shakespeare and Company (France). This result highlights the tourist and aesthetic value that the global public places on the architecture and culture of Buenos Aires, surpassing the country's classic attractions. Google's annual 'Year in Search 2025' report revealed an unexpected result regarding global searches for Argentina on Google Maps.
